Crafting brands worthy of the businesses behind them.
We believe even the smallest businesses deserve a brand with merit — identity, packaging, and the systems that keep it true as they grow.

Our work
Bushcraft Bourbon
A frontier identity and bottle system for a small-batch distillery.
View Project
→
Parsec
A brand and product identity built to amplify student voices across campus.
View Project
→
Parks of America
A wayfinding and emblem system for a national network of parks.
View Project
→
More from the Studio
A collection of work from over the years
View Project
→
Designed with merit in mind.
From identity systems to websites and illustration, Meritt creates distinctive visual experiences that tell a clear story and give businesses the confidence to grow.
Alex Eiman
Principal Designer
Why Meritt
After 18 years designing brands, websites, and digital products, I started Meritt to focus on the kind of work I enjoy most—thoughtful, well-crafted design that helps businesses tell better stories.
The name Meritt is inspired by both the idea of merit and my grandfather, Merritt. Together they represent a simple belief: good work should earn its place through purpose, craftsmanship, and care.
Services
Brand Strategy
Brand Identity
Naming
Websites
Product Design
Illustration
Ready to create something with merit?
Start a conversation
Location
Kansas City & Beyond
Contact
alex@meritt.studio
Social
Start a conversation
Crafting brands worthy of the businesses behind them.
We believe good work should earn its place. That's why every identity, website, and illustration is created with intention—not just decoration.
Our work
Bushcraft Bourbon
A frontier identity and bottle system for a small-batch distillery.
View Project
→
Parsec
A brand and product identity built to amplify student voices across campus.
View Project
→
Parks of America
A wayfinding and emblem system for a national network of parks.
View Project
→
More from the Studio
A collection of work from over the years
View Project
→
Designed with merit in mind.
From identity systems to websites and illustration, Meritt creates distinctive visual experiences that tell a clear story and give businesses the confidence to grow.
Alex Eiman
Principal Designer
Why Meritt
After 18 years designing brands, websites, and digital products, I started Meritt to focus on the kind of work I enjoy most—thoughtful, well-crafted design that helps businesses tell better stories.
The name Meritt is inspired by both the idea of merit and my grandfather, Merritt. Together they represent a simple belief: good work should earn its place through purpose, craftsmanship, and care.
SERVICES
Brand Strategy
Brand Identity
Naming
Websites
Product Design
Illustration
Ready to create something with merit?
Start a conversation
Location
Kansas City & beyond
Contact
alex@meritt.studio
Social
Start a conversation
Crafting brands worthy of the businesses behind them.
We believe good work should earn its place. That's why every identity, website, and illustration is created with intention—not just decoration.

Our work
Bushcraft Bourbon
A frontier identity and bottle system for a small-batch distillery.
View Project
→
Parsec
A brand and product identity built to amplify student voices across campus.
View Project
→
Parks of America
A wayfinding and emblem system for a national network of parks.
View Project
→
More from the Studio
A collection of work from over the years
View Project
→
Designed with merit in mind.
Thoughtfully crafted brands, websites, and illustrations that help businesses earn attention, and keep it.
Alex Eiman
Principal Designer
Why Meritt
SERVICES
Brand Strategy
Brand Identity
Naming
Websites
Product Design
Illustration
Ready to create something with merit?
Start a conversation
Location
Kansas City & Beyond
Contact
alex@meritt.studio
Social